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Sales and Marketing Engagement

Post-Event Window: 72 Hours That Make or Break Retention
By Meaghan Maybee on April 22, 2026

Your non-profit’s event was a success! You had great attendance, raised funds, and met new donors for the first time. Now what do you do?

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Technology Industry Trends

Eliminating Data Friction: How to Sync Your AMS and Event Tech Without Losing Your Mind
By Cindi Vinette on April 8, 2026

Imagine this: Your annual conference is two weeks out. Registration numbers look solid, speakers are confirmed, venue is locked in.

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Experiential Engagement

The Best Leadership Keynote Speakers for 2027
By Meaghan Maybee on April 8, 2026

Who are the best leadership keynote speakers for events in 2027? Your conference's keynote speaker should provide an actionable framework that attendees can implement the moment they return...

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Sales and Marketing Engagement

Budgeting for Event Marketing: A Guide for Associations
By Meaghan Maybee on March 17, 2026

An association event can only succeed if members actually know about it and feel compelled to register. A well-designed venue, thoughtful agenda, and compelling speakers mean little if your...

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Technology Engagement

How to Live Stream an Event: 15 Streaming Service Options for Planners
By Meaghan Maybee on March 12, 2026

In the world of event planning, adding an online component to events is a smart move. Event live streaming is one of the easiest ways to expand your gathering's reach and accessibility, all...

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Sales and Marketing Engagement

Event Recap Ideas: 6 Ways to Improve Post-event Engagement
By Meaghan Maybee on March 12, 2026

Your event is over. Exhibitors are packing up, keynote speakers are wrapping up their presentations, and attendees are saying their final goodbyes. But is your event officially over? For...

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Experiential Engagement

Make Event Registration Fun: Use These Ideas to Nail the Process
By Meaghan Maybee on February 19, 2026

When it comes to event planning, the event registration process isn't just a logistical necessity. It's one of the most important parts of your event marketing plan. Just as the event...

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Experiential Engagement

Corporate Event Networking Games to Help Introverts Connect
By Melvin Adekanye (Guest Author) on January 16, 2026

So, we’ve been there. Whether it’s a corporate kickoff, a sales kickoff, an annual company holiday event, or "this and that" company event, it can be awkward and flat-out challenging to get...

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Sales and Marketing Engagement

How to Market Your Niche Small Business: 5 Best Strategies
By Meaghan Maybee on January 15, 2026

In the United States alone, there are over 36 million small businesses, making up 99.9% of all American businesses. That means small businesses have to compete against big businesses and...

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Sales and Marketing Engagement

How to Get Sponsors for an Event: The Complete Guide for 2026
By Meaghan Maybee on January 8, 2026

One of the most important (and often overlooked) parts of successful event planning is figuring out how to get sponsors for an event. Whether you’re hosting a corporate conference, a...

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